EngagementThe importance of coaching

The importance of coaching

84% of UK professionals say that coaching should be part of every business’s management and development programme, here's why coaching employees is critical to productivity and staff performance.

It has been revealed that employers who do not offer to coach to their staff would risk their employees further performance as well as productivity.

Research from City & Guilds Group showcased the importance of this aspect of training to the UK workforce, as their research showed that 79% of UK professionals say they consider coaching useful for adopting new technologies and ways of working.

76% of employees believed that coaching is helpful when going through periods of change in terms of roles and other career opportunities, while 79% said it’s useful for learning new technologies and ways of working. In addition, as businesses begin to see staff from five generations working side-by-side, 64% of the respondents said that coaching has already become important in facilitating intergenerational working.

John Yates, Managing Director, City & Guilds Group, commented on this research, saying “The nature of work is evolving, and organisational change is becoming an increasingly common theme in UK businesses; whether they’re growing, shrinking, or adapting to new technologies. At the same time, we are also witnessing huge changes in the workforce, with intergenerational working and career hopping becoming new norms. With unpredictable times ahead and ongoing change presenting challenges to businesses, employers need to encourage and support staff at all levels of the organisation – to maximise their individual performance, as well as that of the business.”

Coaching is a crucial part of boosting productivity in the office, when people are moving between roles or chasing other career opportunities, this is such an important trend in the office for employers to pick up on. Changing roles can mean that many people often face new challenges,  often means facing new challenges, and amongst the respondents that had changed role in their company, over a quarter (27%) report taking four months or more to work to the best of their ability afterwards, with an additional 10% taking seven months or longer.

Gary Shewan, Learning & Development Consultant, Legal and General, said “Embedding a culture of coaching is a key component of our Talent Development Programme and continues to have a positive impact on Legal & General. Involving managers at all levels to support the programme has meant that learning and development is very much in line with business needs, resulting in a step change in how learning and development is perceived across the organisation with staff recognising the need for continual learning – which is so important if individuals, teams and the company as a whole is to keep up with the pace of change. Not only has retention improved, but employee engagement continues to improve, and we can also see a measurable improvement to performance as delegates are able to implement projects worked on during the programme to deliver customer benefits and business efficiencies.”

The research put together also showcased that companies who decide to not coach their staff could leave their employees feeling demoralised and undervalued. As when asked the question of why these respondents didn’t receive coaching, the most common answers were lack of investment at 33%, taking staff for granted at 31%, and leaders showing disinterest in staff taking 22% of the results.

City & Guilds Group surveyed over 1,000 UK professionals on their thoughts and experiences of coaching in the workplace. The research demonstrates the benefits of coaching for companies as they adapt to the future world of work, highlighting the potential risks faced by employers that don’t harness this powerful tool for change.

Comments are closed.

What's Hot

Establishing an Organization Guidance System

Strategy & Leadership Establishing an Organization Guidance System

1y Dave Ulrich

Establishing an Organization Guidance System

Dave Ulrich, Norm Smallwood and Alan Todd break down Organization Guidance Systems - what they are, and why they are essential to HR's role in busines...

View article
2020: HRD Thought Leaders on the biggest trends of the year to come

Strategy & Leadership 2020: HRD Thought Leaders on the biggest trends of the year to come

1y Michael Hocking

2020: HRD Thought Leaders on the biggest trends of...

Dave Ulrich, Jill Christensen, Jon Ingham, Katrina Collier and more HRD Thought Leaders predict the trials and transformations that will face the work...

View article
HRD Summit UK 2020 - Sneak Peek

HRD Summit UK HRD Summit UK 2020 - Sneak Peek

1y Joe Talora

HRD Summit UK 2020 - Sneak Peek

With the HRD Summit 2020 fast approaching, HRD Connect takes a look at what to expect at this year’s landmark event. View article

Amanda Cusdin, Sage: The Big Conversation and real cultural transformation

HRD Live Podcasts Amanda Cusdin, Sage: The Big Conversation and real cultural transformation

1y Michael Hocking

Amanda Cusdin, Sage: The Big Conversation and real...

In this week's HRD Live Podcast, Amanda Cusdin, Chief People Officer, Sage, sat down Michael Hocking, Editor, HRD Connect, to discuss Sage's mammoth c...

View article
HRD Best of 2019: Culture and Engagement

Engagement HRD Best of 2019: Culture and Engagement

1y Michael Hocking

HRD Best of 2019: Culture and Engagement

As 2019 comes to a close, we look back at the top 10 culture and engagement articles, podcasts and interviews of the year. View article

Do You Possess the Top Two Most In-Demand Skills?

Learning & Development Do You Possess the Top Two Most In-Demand Skills?

1y Jill Christensen

Do You Possess the Top Two Most In-Demand Skills?

Jill Christensen, Employee Engagement Expert, Best-Selling Author and HRD Thought Leader, breaks down the two most important skills in the workplace, ...

View article