Register for Ignite Your Talent Pipeline: Embracing the Influence of Employer Branding

The Challenge

Despite the recent wave of layoffs in certain industries injecting talent back into the marketplace, the demand for professionals with digital skills remains high. Organisations continue to face hurdles in attracting these candidates, leading to a shortage of valuable skills and a lag in areas like technology and innovation. Failure to address these challenges leads to lower-quality hires, prolonged job vacancies and a lack of diversity, which can have a detrimental impact on productivity, revenue, and an organisation’s brand image. In what ways can organisations improve their employer branding to give themselves a competitive advantage to attract the best of the best? How can senior leaders assess their existing recruitment offerings to better brand themselves as a place top talent wants to work?

What will we explore?

• What steps can senior leaders take to bolster an organisation’s image by highlighting its distinctive traits or benefits?
• How can senior leaders use data to identify and target the right talent pools, creating a compelling employer brand to attract them?
• What strategies can be implemented to foster a positive internal culture that aligns with the desired external employer brand image, while also encouraging employees to advocate for the organisation?
• What are the best metrics used to measure the effectiveness of these talent acquisition strategies?

What outcomes can I expect?

• Knowledge on how to convey an organisation’s unique offerings to establish a competitive edge in attracting top-notch talent.
• Effective methods of leveraging technology to deliver a candidate-centric approach to attract more qualified candidates.
• Key metrics to provide insights into the success of the organisation’s recruitment offerings and help identify areas for improvement.

Who are the session leaders?

Agata Olempiejuk-Combaz VP of Technical Operations Find out more >

When and where?

3rd October 2023 at 12:00-1:00pm BST| Online

How can I join?

Registration is free for people leaders* – all you need to do is complete the form on this page and select this session.

What is the HRD Collective?

The HRD Collective is learning space designed for senior people leaders to co-create strategies that will shape the future of the industry. With its flexible structure, the HRD Collective is designed for your convenience.

We invite you to attend for the full day of sessions to inform and enrich your People strategy, however we recognize that your time is precious and you may prefer to choose individual sessions, which interest you and suit your availability.

Our digital format allows you to create a bespoke schedule that compliments your diary; all you need to do is select the sessions you want to attend at registration. Plus, you can catch up on any sessions you miss with on demand recordings post-event.

*Places are exclusive to C-level, People Directors, SVP, VP, or Heads of People (or equivalent specialism in talent, learning, D&I, wellbeing, workforce, culture, etc.) from companies with more than 500 employees