Register for ‘Going Purpose’: Turning Culture into the Driver and Enabler of Purpose and Values

A flourishing culture is a key business enabler and differentiator for organisations, encouraging loyalty, productivity and commitment. In turn, a strong set of purpose and values allow for space for this culture to grow; employees, investors and customers need to know what a business stands for. Patagonia has taken this commitment to the next level – instead of going public, they are ‘going purpose’ and committing the business back to the good of the earth. While this is a bigger goal than many organisations will be looking to achieve in the near future, there are learnings, frameworks and mindset shifts that can be applied today. Join this keynote, led by Evelyn Doyle, Head of People and Culture International, to explore how this shift could be driven in your business and the power of leaning into purpose.

Who is the session leader?

Evelyn Doyle

Head of People & Culture International

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Find out more >

When and where?

28 February, 2023 at 10:00-10:30am GMT | Online

How can I join?

Registration is free for people leaders* – all you need to do is complete the form on this page and select this session.

What is the HRD Collective?

The HRD Collective is learning space designed for senior people leaders to co-create strategies that will shape the future of the industry. With its flexible structure, the HRD Collective is designed for your convenience.

We invite you to attend for the full day of sessions to inform and enrich your People strategy, however we recognize that your time is precious and you may prefer to choose individual sessions, which interest you and suit your availability.

Our digital format allows you to create a bespoke schedule that compliments your diary; all you need to do is select the sessions you want to attend at registration. Plus, you can catch up on any sessions you miss with on demand recordings post-event.


*Places are exclusive to C-level, People Directors, SVP, VP, or Heads of People (or equivalent specialism in talent, learning, D&I, wellbeing, workforce, culture, etc.) from companies with more than 500 employees

Please fill in the form below to register now:

Need more information? Please contact the team at [email protected]