Deliver your brand awareness strategy

One of the challenges for HR tech solutions providers today is creating and maintaining genuine customer engagement. The customer journey is far more than pushing a sale – today’s winners must nurture ongoing relationships with people leaders.

That’s where we can make the difference, by matching you with your ideal types of target audience. Through connection, engagement and ongoing support, we help you cultivate each relationship.

Display Advertising

Influence potential buyers through advertising in our industry-leading publications and thought leadership content.

  • Visibility to our Tier 1 audience in a variety of advertising slots
  • Establish a leader position through association with a trusted brand – HRD Connect

Newsletter Sponsorship

Promote your brand to loyal members with prominent promotional content in our HRD Connect daily newsletter.

  • Reach our full member base alongside daily news and features
  • Gain leadership recognition with one of our most popular channels
  • One-week inclusion is a total of five insertions
  • Top and bottom banner (728×90)
  • Detailed open and click analysis

Sponsored Content

Contribute articles as part of our editorial schedule. In establishing a regular column on a recurring theme, you can position your author in the minds of your target audience over time. By becoming a thought leader in your sector, you will evolve your narrative directly with the HRD Connect community.

  • 700 – 850 words, authored by you
  • Reviewed by our editorial team
  • Pre-agree timeline for column submission – can tie in with other marketing activity
  • Labelled as ‘Sponsored Content’
  • 1 do-follow backlink
  • Promoted in newsletter and social media


Send co-branded, dedicated emails to your audience, with a call-to-action – typically directing traffic to your website. Your vehicle can be an exclusive offer, some interesting research findings, a download or another channel to capture new customer data.

Our mailshots are sent to an opted in, engaged audience who have actively requested to receive information from third parties.

  • Your copy and assets
  • Our co-branded template
  • Sent to agreed database segments