Dear readers,
In our newest case study, we dive into DHL’s journey to gender equality. We talk to Lindsay Bridges, SVP HR UK&I at DHL supply chain, who walks us through the campaign and what it represents.
As one of the leading logistics companies in the world, DHL’s mission is to change the statistics and culture around the industry. It’s aim is to flip the current 98% of all UK commercial drivers who are men on it’s head, focusing on a concerted drive to recruit more women, both among front-line drivers and in the C-suite.
“DHL’s intentions are clear: the old, macho culture of logistics is gone forever. To build a supply chain that can seize digital opportunities and maximise efficiencies at a time of unprecedented resource strain, we need to find talent from everywhere. This can no longer be a man’s world.”
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All the best,
Amy Kirkham – Senior Content Editor, HRD Connect
